How Loyal Are Your Customers?

Customer loyalty is one of those concepts that every business wants, but is hard to measure. Many businesses have a “buy nine sandwiches and get the tenth free” punch-card, but price usually overrules these loyalty Read more

Your Data Is Valuable

Data breaches are becoming more and more common in today’s digital world. Facebook’s recent announcement is shocking and frustrating for consumers, but it’s merely the latest in a series of data breaches sustained by large Read more

Means to an End

In August, I had the opportunity to attend a hackathon* in San Francisco. The event invited people from the sponsoring businesses, online applicants, and members of the local tech sector to come and “hack” challenges Read more